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    Showing 171 articles going back 12 years

    Can “traditional” PR agencies survive in the digital age?

    Some years ago when SEO and then social media engagement began to develop into more mainstream marketing activities, there were many seasoned PR professionals and agencies that ignored, or even derided them as channels or tactics. At best, these disciplines tended to be paid lip service. Online exposure was, for a long time, seen by…

    6 Top Tips for Using Pinterest

    Pinterest is one of the fastest growing social networks and more and more brands are using it for business. Have you made the jump yet? If you are considering using Pinterest for business, or have just started out, these top tips will go a long way to achieving pinning success. 1. Tell the story of…

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