Site Migration Redirects
Creating a redirect map ensures all old URLs point to their new home on your new website. Our approach will maintain your site’s SEO integrity.
Website Migration SEO
Launching a new site to replace your old one can be risky. Our website migration SEO service reduces these risks by working closely with you, for a seamless transition.
We protect your search rankings, preserve traffic, and enhance your site’s performance, so say goodbye to your old website and hello to a brand-new digital future.
Google’s Global Search Market Share
Languages spoken in the world
Current global population
To convince a user to stay on your website
XYZ years of results, over ABC years of experience
Website Migration SEO Consultants
While some in-house marketers might only move a few sites in their whole career, we are migration pros. We’ve seen it all, so we know the traps to avoid and the best ways to make the process as smooth as possible. Trust us to handle your website migration with our expert touch, so you can focus on what you do best.
Your Agency for Ensuring SEO Success Post-Migration
If you’re updating your website structure or changing your domain name, website migration SEO is crucial. Attention to detail during migrations is vital – you only get one chance to do it right. Our expert team meticulously handles every aspect, so your site’s performance and rankings are preserved. With us by your side, you can confidently navigate these changes and secure your digital success.
The Importance of Website Migration SEO
Launching a new website without considering SEO can lead to significant traffic loss. Instead of starting from scratch, we’ll help you build on the hard work you’ve already put in, so you can keep that digital momentum going strong.
Our service safeguards your rankings and traffic so you can transition smoothly. Trust us to protect and enhance your online presence.
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Preparation
Before the migration, our experts will work with your team and developers to make sure everything is in place. We plan and prepare every detail, for a seamless transition. With our approach, you can trust that your website migration will be smooth and successful, without any unexpected surprises!
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Monitor
Our team will make sure all tracking is set up to measure the success of your migration. We’ll monitor every detail, so you’ll know exactly how well the transition has gone. With our expertise, you’ll have clear insights and the confidence that your new site is performing at its best.
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Open Communication
Teamwork makes the dream work. With our collaborative superpowers, you’ll never be left wondering what’s going on. We’re on top of any issues that come our way and you can count on us to tackle any challenges with efficiency and ease, so your transition is smooth and stress-free.
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Post-Launch Checks
We’ll keep a close eye on Google’s index to make sure we catch any of those old URLs that are still hidden. Our eagle-eyed team will make sure no outdated links come back to haunt your website’s performance. Just sit back and let us work our magic.
What’s Included
Launching a new site to replace your old one can be risky. Our website migration SEO service reduces these risks, giving you a smooth transition. We’ll make your migration seamless and secure.
Technical SEO
A full audit of your new website gives you optimal performance and SEO compliance. We’ll fine-tune every technical aspect for maximum online success.
Error Checks
New websites can have broken links, typos, and spelling mistakes. Our error checking process will improve the user experience and maintain your professional reputation.
Tracking Review
Website tracking will be correctly set up, including traffic, events and conversions. With our tracking review, you’ll have precise data to inform your digital strategy!
On-Page Optimisation
A new website brings excitement, but a clean slate may remove old optimisations. We’ll make sure your site maximises its potential from the start.
On-going index monitoring
Setting up redirects isn’t enough. We’ll continue monitoring indexed URLs, and cleaning up old ones. Our vigilance will make your site optimised for search success.
Our results speak for themselves.
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Top Uses of LLMs & AI Generated Content for SEO
Search Engine Optimisation (SEO) is a field that requires constant adaptation to keep up with the evolving digital landscape. In recent years, the integration of Generative Artificial Intelligence (AI) and Large Language Models (LLMs) has revolutionised the way in which SEO professionals optimise websites. In this blog, we’ll be expanding on our article tackling the…
5 Limitations of Generative AI & LLMs
As covered in our overview blog looking at Generative AI and Large Language Models (LLMs), programs like ChatGPT and Bard are revolutionising how different industries are approaching their work. Whether it be by streamlining operations or providing inspiration for creative tasks, these innovative tools are quickly becoming invaluable resources for professionals wishing to employ smarter…
How to use hreflang tags for international SEO
For businesses that have customers in different countries or who speak different languages having a website that is relevant and useful to all audiences is essential. Some websites will only require the same content, just in the local language, while others may need to offer different services and products for different locations and languages. Having…
What are Google’s Navboost and Glue?
In an effort to harness user-behaviour to better understand the relevance and quality of websites Google created Navboost, and later Glue.
The beginnings of Navboost can be traced back to 2005 but confirmation that Google had a named product called Navboost and Glue first came out in the antitrust case in January 2023 and then again in the Google API leak of May 2024.
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Our team has over 100 combined years of SEO experience
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Website Migration SEO FAQs
Not all developers offer or understand SEO-focused website migrations. Bring our expertise onboard and make sure your new site builds on your previous online success.
What is a website migration?
A website migration involves transferring your site to a new structure or domain while maintaining traffic and rankings. This includes redirecting URLs, preserving tracking and more.
What happens if I don’t migrate my website?
If you don’t migrate your website properly, you run the risk of losing valuable traffic and hard-earned search engine rankings.
How long does it take?
This depends on when we start. If during the new site build, it’s part of that process. If brought in later, we prioritise the migration.
Will WRD work with my developer?
Absolutely! We will collaborate seamlessly as part of the broader team. Our technical expertise allows us to communicate effectively with your developers.