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    Ecommerce SEO

    SEO for ecommerce isn’t just about selling; it’s about being found. It boosts your products to the top of search results, grabbing shoppers’ attention. Whether they’re looking for specifics or just browsing, as an Ecommerce SEO Agency, WRD helps your products to stand out where it matters most – online!

    80%

    of the population makes ecommerce purchases

    69%

    of purchases are made from a smart phone

    53%

    of online buyers research a major purchase online

    50%

    of online shoppers say images helped them decide what to buy

    24 years of results, over 184 years of experience

    Speak to our Experts

    Ecommerce SEO Agency

    Our ecommerce advice goes beyond content optimisation. We also offer CRO (Conversion Rate Optimisation) recommendations to boost sales. Plus, we improve your local presence for product searches, boosting the use of featured snippets to attract more customers and increase visibility.

    Your Agency for Mastering Ecommerce SEO

    We focus on increasing the quality of your leads and improving your organic visibility. By targeting the right audience with effective SEO strategies, we help attract potential customers who are more likely to convert. Our approach not only boosts your search rankings but also ensures that the traffic to your site is relevant and valuable, leading to better business outcomes!

    The Importance of Ecommerce SEO

    SEO for ecommerce sites can be challenging because we must balance optimisation with a smooth user experience. However, our SEO suggestions will improve your site’s visibility while keeping it user-friendly! Your customers will have an easy experience finding your products.

    • Working Together

      We’ll work closely with your sales team to promote products based on industry trends, internal forecasts, and targets. This teamwork ensures that our strategies align with your sales goals, helping to boost product visibility and drive growth.

    • Developing Strategy

      We create solutions tailored to your brand, knowing that one size does not fit all. By understanding your unique needs and goals, our strategies will align perfectly with your brand’s specific requirements.

    • Regular Contact

      We keep your team updated with regular calls and reports, detailing our activities and performance. Everyone will stay informed and aligned with our goals.

    • Continual Improvement

      Our goal is to drive more sales through your site by increasing organic visibility for your products. This will expose your business to a new pool of customers, boosting traffic and potential sales.

    What’s Included

    A good SEO campaign begins with reviewing your site’s current capabilities and limitations. This initial review forms the foundation for our first actions.

    Product & Service Keyword Research

    Understanding what users search for on search engines is crucial as it guides the optimisation strategy for targeting the right audience and improving visibility.

    Competitor Review

    We will review your competitors to see who uses SEO and analyse their strategies.

    Meta Data & On-Page Optimisation

    Our optimisation targets keywords from product and service keyword research, aiming to help your site rank well for those terms.

    Content Creation

    Continued development of a site and its content is vital to continued success, we will work with your team to develop and optimise new content.

    Our results speak for themselves.

    At WRD we are proud of the work that we do and what we have achieved for our clients.

    Have a read of some of our case studies to see not only the results of our work but how we got there.

    WRD understand what we do. They understand the pain points of our customers, and they help us reach them so we can provide solutions.

    Mark Farish, Head of Marketing and Product Development at Hughes Europe

    Bring our experience to your project

    Our team has over 100 combined years of digital marketing experience and we’ve seen it all. Working with us brings all of those learnings to your team and your project!

    Aaron Hall
    Aaron Hall

    Senior Account Manager, driving strategies on the fairway and landing birdies on SERPs

    Danuta Holloway
    Danuta Holloway

    Senior Account Manager. SEO is like netball; strategy, teamwork, and achieving goals

    Louise Josey
    Louise Josey

    Research Manager & word hunter! Give me 1 and I'll give you 50

    Reuben Chown
    Reuben Chown

    Account Director. A seasoned digital marketing professional

    Sam Ward-Jacobs
    Sam Ward-Jacobs

    A Junior Account Manager with great hair

    Tash Ager

    Analytics guru, thrill seeker & company social secretary

    Ecommerce SEO FAQs

    Ecommerce SEO boosts your online store’s visibility in search engines, attracting more potential customers and increasing sales. We’ll talk you through how we do it!

    Can I add my products to Google?

    Yes, Google will index your products if they’re on your site, making them searchable. However, they need to be optimised to stay competitive.

    What is the difference between SEO and ecommerce SEO?

    SEO focuses on enhancing website visibility, while ecommerce SEO specialises in boosting online store visibility, product rankings, and sales specifically within ecommerce platforms and search engine results.

    Is SEO worth it for ecommerce?

    Yes, SEO is vital for ecommerce. It boosts product visibility, drives organic traffic, and increases sales, leading to long-term growth and a higher ROI.

    Do I need to add reviews to each product?

    Yes, adding reviews to each product enhances credibility, boosts SEO, builds customer trust, and can significantly improve conversion rates.

    How good do my images need to be?

    Your images should be high-quality, clear, and professionally shot to attract customers and enhance user experience. Image quality also impacts rankings in image search results.