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    Competitor Analysis

    Our competitor analysis pinpoints your rivals’ online strengths and weaknesses. Unlike the physical world, digital strategies differ. Using SEO tools and primary research, we uncover your online competitors’ secrets, revealing golden opportunities for your online presence to shine brighter than ever.

    92%

    Google’s Global Search Market Share

    7,000

    Languages spoken in the world

    8.1 Billion

    Current global population

    54 seconds

    To convince a user to stay on your website

    23 years of results, over 10145 years of experience

    Speak to our Experts

    Competitor Analysis Service

    Discover your biggest online competitors and the secrets behind their success with WRD! We don’t just list competitors and backlinks – we turn data into actionable insights. Our expert analysis gives you a clear roadmap for improvements, seamlessly integrating into your SEO strategy.

    Your Agency for Comprehensive Competitor Analysis

    Many clients mix up online and real-world competitors, but they’re quite different. At WRD, we identify your true digital rivals – those aiming for the same keywords. By focusing on these competitors, we reveal their secrets to success, like top-ranking content and valuable backlinks. This approach uncovers hidden opportunities, helping you outshine them online.

    The Importance of Competitor Analysis

    A quality competitor analysis sets benchmarks and spots gaps in your strategy and content. We gather data to paint a detailed picture of each competitor, helping you understand your competitive landscape. This insight not only reveals where you stand but also uncovers opportunities to leap ahead.

    • Identify the Competition

      We work with you to identify key competitors for analysis and investigate businesses targeting similar keywords and Domain Authority. This strategic approach helps us to uncover the right rivals, giving you the insights needed to beat the competition!

    • Understand the Competition

      Once we agree on competitors, we dive into Google, manually searching for your target keywords. We gather ranking data for each competitor and your site, highlighting the specific URLs that rank. This hands-on approach gives us the insights needed to fine-tune your strategy and elevate your online presence.

    • Learn from the Competition

      Next, we identify the top-ranking content for all competitors, looking at the type of page (e.g homepage, service, blog), word counts, images, videos, page authority, backlinks, and linking domains. This comprehensive analysis reveals what makes their content successful, helping us produce a winning strategy for you!

    • Out Link the Competition

      Finally, we compile a list of all backlinks acquired by you and your competitors. This comparison highlights strengths and gaps, giving us the intel needed to boost your link-building strategy.

    What’s Included

    To kick off a competitor analysis, we start with a call to learn about any past analyses and understand who you see as your biggest competitors. This helps us tailor our strategy to your unique needs.

    Choosing competitors

    Using client insights and our own research, we select 3 to 4 key competitors for analysis. This will allow us to generate a wealth of actionable data!

    Competitor overview

    First, we create an overview of competitors, benchmarking Domain Authority, traffic, keywords, backlinks, and referring domains against our client’s scores for comprehensive insight.

    Keyword rankings

    We manually gather data on keyword and page rankings for both our clients which includes competitor analysis.

    Top rankings

    We dig deep to uncover why each piece shines – whether it’s word count, images, videos, backlinks, or referring domains.

    Competitor backlinks

    We provide a full list of competitor backlinks to understand their strategies, from external ads to relevant backlink sources. Follow or no-follow? We’ll dissect these insights!

    Competitor report

    We decode the data into a clear, actionable report – easy to follow and packed with everything we need. It explains what matters and why, ending with a roadmap for us to succeed.

    Our results speak for themselves.

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    John Smith, Head of Marketing at John Hopkins

    Our team has over 100 combined years of SEO experience

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    Ricky Dawn

    Ricky’s youthful good looks conceal a sharp mind for anything to do with programming

    Competitor Analysis FAQs

    Ready to level up your SEO game? Competitor analysis fits any SEO stage but is usually best when your site is optimised for keywords!

    What is a competitor analysis?

    A competitor analysis reveals strengths, weaknesses, and benchmarks them against you. Dive into their keywords, content tactics, and backlinks for a winning strategy

    What is a competitor backlink analysis?

    Reverse engineering your competitors’ backlinks, to build similar ones so that you can skyrocket up the Google rankings!

    How often should you do a competitor analysis?

    You can conduct a competitor analysis anytime but to keep your edge, we recommend doing it at least once a year.

    How many competitors should you analyse?

    Double up for insights, but triple the fun! Analyse at least 3 to 4 competitors to boost your strategy’s potential and outsmart the competition.

    What should an SEO competitor analysis include?

    A top-notch competitor analysis dishes out competitor names, metrics for comparison, juicy keyword data, top-ranking content insights, backlink and referring domain data.