Local Services Ads
Our PPC specialists will dive into your business needs, craft the perfect Local Services Ads campaign, and launch it live – bringing in those local leads!
Google Local Services Advertising
Google Local Services Advertising (LSAs) are a game-changer for local businesses like electricians and plumbers. Your ads appear right at the top, above other paid and organic listings! Best of all, you only pay for actual leads and calls – making it easier to attract more local customers and grow your business fast!
of ‘near me’ searches lead to a sale
of all Google searches are for local businesses
of smartphone users use ‘near me’ searches
Likely to use a local service if it’s advertised on Google
24 years of results, over 184 years of experience
Google Local Services Advertising
Want to boost your local business online? Two powerful tools can help: Google Local Services Ads and becoming a Google Guaranteed UK business. These strategies are designed to drive more local leads and ramp up your revenue – putting your business on the map and attracting the customers you need.
Enhancing Your Local Reach
Local businesses thrive on local customers, and Google Local Service Ads help you connect with them effortlessly. LSAs target audiences in your area, putting your ads right above other paid and organic listings. Customers can easily call or message you directly, and the best part? You only pay when they do! It’s a smart, budget-friendly way to boost leads and get your business noticed by the right people.
The Importance of Google Local Service Advertising
When used wisely, Google Local Services Ads can supercharge your local business! These ads are designed to connect you with the right customers in your area, driving a steady stream of leads straight to you. With targeted reach and pay-per-lead pricing, LSAs are a powerful tool to boost your business revenue and get your phone ringing off the hook!
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Generate Leads
Our Google Guaranteed ads management service is all about maximising quality leads within your budget. With traffic going straight to Google, we ensure you’re instantly notified when someone’s ready to book your services. More leads, better business – let’s get those inquiries rolling in!
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B2B or B2C
We can run Local Services Ads as part of your Google Ads campaigns or as a standalone campaign! Our Google-qualified specialists have experience with B2B and B2C clients across various industries, helping your ads hit the right audience and drive results.
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Target Local
With Local Services Ads, you can focus your advertising efforts on reaching the right audience in your immediate area. This targeted approach makes it easier than ever to connect with local prospects and leads, ensuring your business is visible to those who matter most – right in your own neighbourhood.
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Stay Informed
As part of our management service, you’ll receive detailed monthly reports. We continuously monitor your campaign’s performance and provide expert advice on optimising your results. With the latest best practices for Google’s Local Services Ads, we ensure you’re always getting the most out of your advertising investment.
What’s Included
Let WRD handle your entire Google Local Services Ads (LSAs) campaign from start to finish! We’ll manage everything, so you can focus on what matters – servicing the leads and running your business like a pro!
Google Guaranteed
WRD can help your business become Google Guaranteed, adding an extra layer of trust for potential customers and making your ads even more appealing and reassuring!
Campaign Management
Our PPC experts will handle every detail of your Google Local Ads campaigns, so you can focus on running your business and making it shine!
Pay Per Lead
With Google Local Services Ads, you skip the pay-per-click hassle and only pay for leads that come directly from customers who inquire through your ads. Simple and efficient!
Flexible Budgeting and Location Targeting
Customise your Google click budget to flex week by week or month by month. Boost visibility where you need it and dial it back elsewhere. Total control!
Reporting
Each month, you’ll get a report packed with key stats like cost per lead and number of inquiries. We’ll use this data to fine-tune and save on costs!
Our results speak for themselves.
At WRD we are proud of the work that we do and what we have achieved for our clients.
Have a read of some of our case studies to see not only the results of our work but how we got there.
Read the Case Study
736%
Increase in Traffic
Read the Case Study
504%
Increase in Traffic for Global Satellite Services Provider
Read the Case Study
1,689%
Surge in Organic Conversions for Mortgage Advisor
Mark Farish, Head of Marketing and Product Development at Hughes EuropeWRD understand what we do. They understand the pain points of our customers, and they help us reach them so we can provide solutions.
Bring our experience to your project
Our team has over 100 combined years of digital marketing experience and we’ve seen it all. Working with us brings all of those learnings to your team and your project!
George Robert-Shaw
Account Executive Specialising in PPC
Ricky Dawn
Technical Director and Technically Technical
Miles Swayne
PPC Account Director. Part time PPCer, Part time party crasher
Sam Ward-Jacobs
A Junior Account Manager with great hair
Stefan Carrington
Senior Account Manager with a passion for growing sales
Google Local Advertising FAQs
Since Google Local Services Ads are newer and less familiar than Google Search Ads, we’ve created a FAQ list to help you get up to speed.
Why do I need to use Google LSAs?
They quickly place your business at the top of local search results, connecting you with local customers searching for your services.
Is Google Local Services advertising expensive?
The cost of Google LSAs varies by location, industry, and competition – ranging from £3 to over £30 per lead. We’ll provide estimates based on Google’s data before starting your campaign!
Do I need a map on my website to run LSAs?
No need for a website to get leads, as they come straight from Google! But adding a map to your site is still a smart move for local targeting.
How do I rank highly on Google Local Services Ads?
LSA performance depends on factors like your number of positive Google reviews, budget size, and lead management. More reviews and budget mean better visibility and smarter lead targeting!
Do local campaigns actually work?
Absolutely! With proper management, optimisation, and swift responses to inquiries, LSAs can be a powerful source of new leads for your business.
How much does Google Guaranteed cost in the UK?
The Google Guaranteed UK certification is free, requiring only Google’s screening checks. However, if a Google Guarantred business advertises with Google Local Services Ads, they pay for every user who interacts with their ad.
How do I become Google Guaranteed?
To earn the Google Guaranteed badge, you must pass Google’s screening, including checks for insurance, registration, and location. WRD handles this process for you as part of our LSA service.
What are the benefits of becoming Google Guaranteed?
The Google Guaranteed UK badge shows potential customers your business is trustworthy and reliable. In a crowded online world, this certification could be the game-changer that helps you win over new clients!