Setting up Tracking
We’ll guide you through the correct setup of GA4, make sure it’s optimised for accurate tracking and actionable insights from the start.
Google Analytics Training
Google’s GA4 may be tricky, but our expert-led Google Analytics training makes it easy. Equip your team with the skills to master GA4 and unleash the full potential of your data. With our guidance, you’ll navigate analytics like a pro and drive smarter, data-driven decisions.
of people have clicked on a Google Ad
Small to medium businesses invest 7x more in PPC than SEO
Google Ads increase brand awareness by
Google Ads average
23 years of results, over 10145 years of experience
Google Analytics Training
Google Analytics is the ultimate tool for understanding website traffic and behaviour. Every marketing team needs to know how to use it to sharpen their strategies and boost results. With the right skills, your data becomes a goldmine, guiding smarter campaigns and better decisions.
Unlock Google Analytics with our Training
Unlock the full potential of Google Analytics with guidance from our agency experts. We’ll equip you with the tools to decode your data and see if your online marketing efforts are truly paying off. Whether it’s tracking ROI or identifying opportunities for improvement, you’ll be empowered to make data-driven decisions that boost your marketing success.
The Importance of Google Analytics Training
Mastering Google Analytics is essential for any business looking to boost its online presence. Our training equips your team with the skills needed to analyse traffic, track performance, and make data-driven decisions – without relying on outside help. You’ll take control of your marketing strategy, optimise your website, and grow your business with our expert-led Google Analytics training.
>
-
Understanding your Needs
To make sure our training meets your needs, we’ll discuss your current knowledge and experience with you beforehand. This way, we can tailor the sessions to your skill level, so you get the most relevant and effective learning experience to help you achieve your goals.
-
Understanding your Business
To make the training valuable for your business, we start by discussing your strategy and goals. Understanding what you want to accomplish with Google Analytics allows us to customise the training, so it aligns with your objectives and helps you effectively use data to drive results.
-
Bespoke Training
After identifying your business objectives, current knowledge levels, and the number of attendees, we create a tailored Google Analytics training session. The content will be relevant and impactful, designed to equip your team with the skills needed to achieve measurable results for your business.
-
Post-training Support
As part of our Google Analytics training, we provide ongoing aftercare to support you beyond the sessions. Whether you have follow-up questions or need help troubleshooting any challenges, our team is here to assist! You can confidently apply what you’ve learned and get the most out of your data.
What’s Included
GA4 is a powerful tool, but it can feel overwhelming at first. We’ll guide you through the essentials, making it easy to understand and use, so you can start leveraging its insights confidently.
Custom Reports
We’ll help you streamline your GA4 settings, optimising the key options so you can quickly access the insights that matter most to your business.
Creating Explorations
GA4 holds a wealth of data, and using Explorations is key to unlocking valuable insights, helping you dive deeper into the information that drives smarter decisions.
Key Events
Crucial for monitoring conversions and gaining insights into your ROI, this tool helps you evaluate the effectiveness of your marketing efforts and optimise your strategy.
Audiences
Gain valuable insights into your website visitors, helping you better understand their demographics, behaviours, and preferences for more effective marketing and engagement strategies.
Filters and Comparisons
Learn how to move beyond standard reports to access the specific data you require, empowering you to make informed decisions and optimise your strategies effectively.
Our results speak for themselves.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis at eleifend tellus. Vivamus eros est, interdum et blandit vitae, tincidunt sed lacus. Nulla quis tortor massa.
Is www or non-www better for SEO?
Almost everyone that has created a new website has asked themselves this question, “Do we use a domain name with www. or leave them off?” and often the decision made is due to personal preference, rather than asking “Is www. or non-www. better for SEO and website performance?” In this blog we are going to…
10 Free SEO Chrome Extensions actually used by experts
Everyone loves a free tool but while there are a lot out there, not all are worth downloading, let alone using! To help you find the best free Chrome extensions for SEO we asked our SEO Account Managers here at Web Results Direct what their favourites are and here are the results: 1. SEOquake Let’s…
Dealing with old pages on dynamic websites
Dynamic websites that have ever-changing content, content that is live for a fixed period of time before being removed, often encounter issues with 404 errors in Google Search Console. The types of websites that have this issue can include but are not limited to, estate agencies, job boards, auction websites, car sales, or limited run…
What are Google’s Navboost and Glue?
In an effort to harness user-behaviour to better understand the relevance and quality of websites Google created Navboost, and later Glue. The beginnings of Navboost can be traced back to 2005 but confirmation that Google had a named product called Navboost and Glue first came out in the antitrust case in January 2023 and then again…
Top Uses of LLMs & AI Generated Content for SEO
Search Engine Optimisation (SEO) is a field that requires constant adaptation to keep up with the evolving digital landscape. In recent years, the integration of Generative Artificial Intelligence (AI) and Large Language Models (LLMs) has revolutionised the way in which SEO professionals optimise websites. In this blog, we’ll be expanding on our article tackling the…
John Smith, Head of Marketing at John HopkinsEtiam sed leo velit. Praesent et molestie massa. Fusce nec nunc nisi. In hac habitasse platea dictumst. Integer et pulvinar felis. In ultrices commodo facilisis. Nulla condimentum pellentesque iaculis.
Our team has over 100 combined years of SEO experience
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis at eleifend tellus. Vivamus eros est, interdum et blandit vitae, tincidunt sed lacus. Nulla quis tortor massa.
Ricky Dawn
Ricky’s youthful good looks conceal a sharp mind for anything to do with programming
Google Analytics Training FAQs
Google Analytics is a free tool that enables website and app owners to collect valuable insights, helping them make informed decisions based on customer interactions and behaviours.
Is the training remote or in classroom style?
We’ll tailor the training to your needs, offering it online or in-person for up to four participants, ensuring a personalised learning experience for your team.
What are the benefits of GA training for me?
With GA training, you’ll discover how customers engage with your website, helping you to enhance your marketing ROI using real-world data.
Will I need refresher training?
Yes, refresher training for Google Analytics is beneficial, especially if you don’t use it regularly. It will cover updates made by Google since your initial training, ensuring you stay current.
What does GA training cost?
The cost of GA training varies based on attendance and your current knowledge level, with packages ranging from £500 to £2,000, tailored to your specific needs.
Will I get slides or an info pack once the training is completed?
After completing our Google Analytics training, you’ll receive a file containing all the training materials, allowing you to review them at your convenience.