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    Google Analytics Training

    Google’s GA4 may be tricky, but our expert-led Google Analytics training makes it easy. Equip your team with the skills to master GA4 and unleash the full potential of your data. With our guidance, you’ll navigate analytics like a pro and drive smarter, data-driven decisions.

    43%

    of websites have GA installed

    50 Million

    Websites use GA

    2005

    Google Analytics launched

    200+

    Number of different metrics and dimensions GA4 can track

    24 years of results, over 184 years of experience

    Speak to our Experts

    Google Analytics Training

    Google Analytics is the ultimate tool for understanding website traffic and behaviour. Every marketing team needs to know how to use it to sharpen their strategies and boost results. With the right skills, your data becomes a goldmine, guiding smarter campaigns and better decisions.

    Unlock Google Analytics with our Training

    Unlock the full potential of Google Analytics with guidance from our agency experts. We’ll equip you with the tools to decode your data and see if your online marketing efforts are truly paying off. Whether it’s tracking ROI or identifying opportunities for improvement, you’ll be empowered to make data-driven decisions that boost your marketing success.

    The Importance of Google Analytics Training

    Mastering Google Analytics is essential for any business looking to boost its online presence. Our training equips your team with the skills needed to analyse traffic, track performance, and make data-driven decisions – without relying on outside help. You’ll take control of your marketing strategy, optimise your website, and grow your business with our expert-led Google Analytics training.

    • Understanding your Needs

      To make sure our training meets your needs, we’ll discuss your current knowledge and experience with you beforehand. This way, we can tailor the sessions to your skill level, so you get the most relevant and effective learning experience to help you achieve your goals.

    • Understanding your Business

      To make the training valuable for your business, we start by discussing your strategy and goals. Understanding what you want to accomplish with Google Analytics allows us to customise the training, so it aligns with your objectives and helps you effectively use data to drive results.

    • Bespoke Training

      After identifying your business objectives, current knowledge levels, and the number of attendees, we create a tailored Google Analytics training session. The content will be relevant and impactful, designed to equip your team with the skills needed to achieve measurable results for your business.

    • Post-training Support

      As part of our Google Analytics training, we provide ongoing aftercare to support you beyond the sessions. Whether you have follow-up questions or need help troubleshooting any challenges, our team is here to assist! You can confidently apply what you’ve learned and get the most out of your data.

    What’s Included

    GA4 is a powerful tool, but it can feel overwhelming at first. We’ll guide you through the essentials, making it easy to understand and use, so you can start leveraging its insights confidently.

    Setting up Tracking

    We’ll guide you through the correct setup of GA4, make sure it’s optimised for accurate tracking and actionable insights from the start.

    Custom Reports

    We’ll help you streamline your GA4 settings, optimising the key options so you can quickly access the insights that matter most to your business.

    Creating Explorations

    GA4 holds a wealth of data, and using Explorations is key to unlocking valuable insights, helping you dive deeper into the information that drives smarter decisions.

    Key Events

    Crucial for monitoring conversions and gaining insights into your ROI, this tool helps you evaluate the effectiveness of your marketing efforts and optimise your strategy.

    Audiences

    Gain valuable insights into your website visitors, helping you better understand their demographics, behaviours, and preferences for more effective marketing and engagement strategies.

    Filters and Comparisons

    Learn how to move beyond standard reports to access the specific data you require, empowering you to make informed decisions and optimise your strategies effectively.

    Our results speak for themselves.

    At WRD we are proud of the work that we do and what we have achieved for our clients.

    Have a read of some of our case studies to see not only the results of our work but how we got there.

    WRD understand what we do. They understand the pain points of our customers, and they help us reach them so we can provide solutions.

    Mark Farish, Head of Marketing and Product Development at Hughes Europe

    Bring our experience to your project

    Our team has over 100 combined years of digital marketing experience and we’ve seen it all. Working with us brings all of those learnings to your team and your project!

    Ricky Dawn
    Ricky Dawn

    Technical Director and Technically Technical

    Tash Ager

    Analytics guru, thrill seeker & company social secretary

    Aaron Hall
    Aaron Hall

    Senior Account Manager, driving strategies on the fairway and landing birdies on SERPs

    Kyle Cooper
    Kyle Cooper

    Front-end Developer. A productivity powerhouse

    Google Analytics Training FAQs

    Google Analytics is a free tool that enables website and app owners to collect valuable insights, helping them make informed decisions based on customer interactions and behaviours.

    Is the training remote or in classroom style?

    We’ll tailor the training to your needs, offering it online or in-person for up to four participants, ensuring a personalised learning experience for your team.

    What are the benefits of GA training for me?

    With GA training, you’ll discover how customers engage with your website, helping you to enhance your marketing ROI using real-world data.

    Will I need refresher training?

    Yes, refresher training for Google Analytics is beneficial, especially if you don’t use it regularly. It will cover updates made by Google since your initial training, ensuring you stay current.

    What does GA training cost?

    The cost of GA training varies based on attendance and your current knowledge level, with packages ranging from £500 to £2,000, tailored to your specific needs.

    Will I get slides or an info pack once the training is completed?

    After completing our Google Analytics training, you’ll receive a file containing all the training materials, allowing you to review them at your convenience.